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    Consumer Behavior (for MBA)
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    Exam 7: Consumer Behavior and Electronic Commerce
  5. Question
    Well-Known Brand 'Apple' Is Related to Brand Personality Trait of
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Well-Known Brand 'Apple' Is Related to Brand Personality Trait of

Question 14

Question 14

Multiple Choice

Well-known brand 'Apple' is related to brand personality trait of


A) Ruggedness
B) Competence
C) Sophistication
D) Excitement

Correct Answer:

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