Question 1

--------------------- Mark is one of that relates a company's products or services representationally?

Accepted Answer

A)  abstract
B)  descriptive
C)  typographic
D)  a combination of these B

Question 2

grids are used in ………….as a syntactic tool.

Accepted Answer

A)  graphic design
B)  visual media
C)  design literature
D)  design A

Question 3

the fastening together of printed sheets in the form of signatures into books, booklets, magazines, etc.

Accepted Answer

A)  binding
B)  bind embossing
C)  blurb
D)  bullet A

Question 4

the term MODERN used to describe the typestyle developed in the late…………..

Accepted Answer

A)  eighteenth century
B)  sixteenth century
C)  seventeenth century

Question 5

What is thumb nails?

Accepted Answer

A)  some large sketches
B)  some small sketches
C)  the combination of both
D)  none of these

Question 6

----------------------- alone should be used for reproduction?

Accepted Answer

A)  signature
B)  corporate colors
C)  compatiable typography
D)  master art work

Question 7

The Wells fargo Symbol is ?

Accepted Answer

A)  dove and eagle
B)  stage coach symbol
C)  typographic symbol
D)  none of these

Question 8

"Its an Ambrella phenomenon where lightness transforms itself intothe cars we drive,the lightness in a room,our diet, as well as lightess inthe relationships we have" who told that?

Accepted Answer

A)  charles stewart
B)  r.j reynold
C)  raymond loeway
D)  dr. robert.t.london

Question 9

It can be Manupulated on a computer saving the designer hours of creative time?

Accepted Answer

A)  logo
B)  smbol
C)  shading screen
D)  none of these

Question 10

the white space above the first line a page.

Accepted Answer

A)  head margin
B)  gutter margin
C)  dobule margin
D)  space

Question 11

blank space where two pages meet at the binding or blank space between two columns of type

Accepted Answer

A)  grid
B)  gutter
C)  grain
D)  galley

Question 12

A typography base desin?

Accepted Answer

A)  chase manhattan bank
B)  north american rock well
C)  mother and child
D)  penwalt corporation

Question 13

a typographic element usually used to highlight specific lines of text

Accepted Answer

A)  boldface
B)  brackets
C)  blurb
D)  bullet

Question 14

Demonstrated five variables of grid which have been called as……….

Accepted Answer

A)  syntactic variables
B)  grid variable
C)  font variable
D)  design

Question 15

The creative Black book is ?

Accepted Answer

A)  print
B)  art direction
C)  communication art
D)  american art directory

Question 16

Which Type symbol usually represent images in a stylized simplified manner?

Accepted Answer

A)  abstract
B)  descriptive
C)  typographic
D)  a combination of these

Exam 6: Typography and Design Terminology