Question 1

Research is a:

Accepted Answer

A) Tool for delve deep in quest of truth 
B) Phenomenon comprising of predefined processes 
C) Boom to society 
D) All of the above

Question 2

Research can be used in the fields of

Accepted Answer

A) Education 
B) Economics 
C) Administrator 
D) All of the above

Question 3

The most immediate step of market research is

Accepted Answer

A) Advertising 
B) Setting target audience 
C) Effective media planning 
D) All of these

Question 4

Which of the following is not something a researcher will have to consider when thinking about their sample size?

Accepted Answer

A) Time and Cost 
B) No Responses 
C) Length of Questionnaire 
D) Heterogeneity of population

Exam 1: Research Methods and Techniques

Research is a: