Multiple Choice
Frequently purchased, relatively low-cost products for which customers have little interest in seeking new information and rely heavily on prior purchase behavior are called ________ goods.
A) shopping
B) convenience
C) specialty
D) unsought
E) consenting
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q21: The most dramatic increase in revenue is
Q22: An individual moves through five stages before
Q23: A product _ is a group of
Q24: Market testing of a new product can
Q25: New-to-the-world products are products that _.<br>A) have
Q27: In the maturity phase of the product
Q28: Among the five groups of adopters, laggards
Q29: When companies provide too few products in
Q30: Many organizations are too small to have
Q31: More than any other discriminator, style has