Which of the Following Characterizes the Decline Stage of the Product

Multiple Choice

Which of the following characterizes the decline stage of the product life cycle?

A) New and improved models are sold at high price points.
B) Attractive price points are set to gain market share and discourage competitors.
C) Established competition makes price pressures more pronounced, forcing lower-price strategy if product not well-differentiated.
D) Significant price pressures come from competitors and consumers.
E) Existing models or earlier generations move down in price.