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As a Characteristic of Services, Intangibility Refers to the Fact

Question 52

Multiple Choice

As a characteristic of services, intangibility refers to the fact that a service ________.


A) cannot be seen, heard, tasted, or felt by a customer
B) is produced and consumed at the same time
C) can be experienced through the physical senses
D) can be experienced by a customer before utilization
E) quality can only be as good as that of the provider himself or herself

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