Multiple Choice
A person's _________ are all the groups that have a direct or indirect influence on their attitudes or behavior.
A) inspirational groups
B) reference groups
C) dissociative groups
D) none of the above
Correct Answer:
Verified
Correct Answer:
Verified
Q11: Social class is indicated by _variables.<br>A)single<br>B)several<br>C)none<br>D)none of
Q12: Third step in customer's value analysis<br>A)assessing attributes
Q13: Record which is based on business customers
Q14: The marketing messages committed to customers wishes
Q15: The method used to assess real cost
Q17: Indian marketers use a term called socioeconomic
Q18: Aggregate value of customer's base is classified
Q19: Socioeconomic system classifies rural households into _
Q20: CRM technology can help in<br>A)designing direct marketing
Q21: Whole cluster of benefits when company promises