Multiple Choice
The behavior analysis measure of ________ refers to the rate of visitors returning to a website within a certain time frame.
A) site search
B) bounce rate
C) frequency of engagement
D) click-through rate
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q24: What is the social path to purchase
Q25: Which of the following is an example
Q26: A/B testing (also known as split testing)
Q27: Paid digital media advertisements often appear at
Q28: The term "organic channel" used by Google
Q30: What is multivariate testing and how does
Q31: Identify an acquisition analysis measure from the
Q32: Marketers can control the negative sentiment in
Q33: Company-owned digital media is developed as a
Q34: Which age group of customers is most