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Which of the Following Is an RFM-Based Goal Programming Model

Question 27

Multiple Choice

Which of the following is an RFM-based goal programming model?


A) An RFM model that combines any two dimensions, including recency-frequency value, recency-monetary value, or frequency-monetary value
B) An RFM model that combines all three dimensions in one linear programming model
C) An RFM model that incorporates all three dimensions but assigns different weights to each
D) All of the above

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