What Trend Is Having a Profound Effect on Marketing

Multiple Choice

What trend is having a profound effect on marketing?

A) the tendency of consumers to trust corporations over other consumers
B) the decrease in creating and reading consumer-generated content
C) the tendency of marketers to shut down consumer-generated information
D) the tendency of consumers to keep their product feedback to themselves
E) the increased tendency of consumers to publish their thoughts, opinions, reviews, and product discussions through blogs or digital media