Gerald Wants to Open His Own Barbershop in His Community

Multiple Choice

Gerald wants to open his own barbershop in his community. To demonstrate that his new business will be successful and to outline more specific details about his business, he prepares data, charts, and appendices. Which part of the final written business plan does this scenario best describe?

A) a business description
B) an executive summary
C) a competitive analysis
D) a marketing strategy
E) an industry and market analysis