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    Exam 5: Customer Relationships and Customer Service
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    -Using a Discount Rate of 12% and Treating the Average
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-Using a Discount Rate of 12% and Treating the Average

Question 47

Question 47

Multiple Choice

  -Using a discount rate of 12% and treating the average annual sales as annuities, calculate the present value of Customer One's lifetime value. A) $16,583 B) $19,003 C) $21,311 D) $29,484 E) Do not have enough information to compute
-Using a discount rate of 12% and treating the average annual sales as annuities, calculate the present value of Customer One's lifetime value.


A) $16,583
B) $19,003
C) $21,311
D) $29,484
E) Do not have enough information to compute

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