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    Exam 2: Planning, Implementing, and Evaluating Marketing Strategies
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    A Market Is a Group of Individuals And/or Organizations That
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A Market Is a Group of Individuals And/or Organizations That

Question 35

Question 35

True/False

A market is a group of individuals and/or organizations that have needs for products in a product class and have the ability, willingness, and authority to purchase these products.

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