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    Exam 6: Markets: Segmentation, Targeting and Positioning
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    A Defining Characteristic/s of a Consumer Market Is/are
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A Defining Characteristic/s of a Consumer Market Is/are

Question 56

Question 56

Multiple Choice

A defining characteristic/s of a consumer market is/are:


A) users do not intend to make a profit.
B) users purchase for private consumption.
C) similar to a business market.
D) none of the above.
E) option a and b only.

Correct Answer:

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