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Happy Occasions Is a Small Florist Slated to Open Later

Question 13

Multiple Choice

Happy Occasions is a small florist slated to open later this year. In preparation for the business launch, the owner is evaluating strategies to optimize their potential for success. If the owner wishes to focus on maximizing customer satisfaction, then what would an appropriate customer perspective initiative be?


A) Create weekly bouquet specials with different discounts available on different days.
B) Establish a customer loyalty program with points and incentives.
C) Optimize their ordering system to reduce incorrect orders and customer returns.
D) Provide training to employees to reduce turnaround times on orders.

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