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The Channel of Distribution Is Defined as the

Question 114

Multiple Choice

The channel of distribution is defined as the


A) organization or individuals involved in the distribution process
B) planning of the physical movement of products from the producer to individual or organizational consumers, and the transfer of ownership and risk; it involves transportation, warehousing, and all the exchanges taking place at each channel level
C) totality of organizations and individuals involved in the distribution process who take title to or assist in the transferring of title in the distribution process from the producer to the individual or organizational consumer
D) chain of activities performed in the process of developing, producing, marketing, delivering, and servicing a product for the benefit of the customer

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