Multiple Choice
Franchise wholesalers are
A) independent intermediaries affiliated with a manufacturer or wholesaler through a franchise contract
B) wholesalers who manage the store shelves carrying their products
C) independent wholesalers who carry a narrow product assortment, but offer great depth in the product lines carried
D) independent intermediaries who carry a broad product assortment, but low depth, in any one product line
Correct Answer:
Verified
Correct Answer:
Verified
Q120: A purchasing agent<br>A) has an exclusive arrangement
Q121: Using two or more channels of distribution
Q122: Channel length is the<br>A) number of retailers
Q123: A _ is where the manufacturer first
Q124: Drop shippers are wholesalers who<br>A) carry a
Q126: Wholesalers sell goods and services to manufacturers,
Q127: In terms of channel organization and administration,
Q128: Limited-service wholesalers<br>A) are independent intermediaries who take
Q129: Channels of distribution adopting a(n) _ channel
Q130: The number of independent channel members involved