Short Answer
A ____________________ is where the manufacturer first focuses on consumer demand through extensive promotion, expecting that consumers will request the brand through the channel.
Correct Answer:
Verified
Correct Answer:
Verified
Q118: Manufacturers use distributors rather than sell directly
Q119: Warehouses located in foreign trade zones (or
Q120: A purchasing agent<br>A) has an exclusive arrangement
Q121: Using two or more channels of distribution
Q122: Channel length is the<br>A) number of retailers
Q124: Drop shippers are wholesalers who<br>A) carry a
Q125: Franchise wholesalers are<br>A) independent intermediaries affiliated with
Q126: Wholesalers sell goods and services to manufacturers,
Q127: In terms of channel organization and administration,
Q128: Limited-service wholesalers<br>A) are independent intermediaries who take