After Conducting a _____, Shiseido, the Japanese Manufacturer of Cosmetics

Multiple Choice

After conducting a _____, Shiseido, the Japanese manufacturer of cosmetics and toiletries decided it needed to divest itself of its prestige brand of toiletries due to the company's inability to improve the brand's sales volume.

A) marketing cost analysis by territories
B) sales volume analysis by customer classes
C) marketing cost analysis by order size
D) sales volume analysis by usage rate
E) sales volume analysis by products