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The Packaging for Energizer Batteries Features the Drum-Playing Pink Bunny

Question 11

Multiple Choice

The packaging for Energizer batteries features the drum-playing pink bunny featured in its advertising. This is an example of:

A) using reminders to stimulate consumers' memories.
B) using retrieval cues.
C) encouraging elaboration.
D) A and B
E) A, B, and C

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