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According to One Ad for Marlboro Cigarettes, "You Can Tell

Question 164

Multiple Choice

According to one ad for Marlboro cigarettes, "You can tell a lot about a man by his brand." This ad is appealing to consumers':

A) the need to possess.
B) social image needs.
C) love and companionship needs.
D) need for variety.
E) None of the above.

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