Solved

When Consumer Knowledge Is Based on Direct Experience, Consumers Are

Question 79

Multiple Choice

When consumer knowledge is based on direct experience, consumers are:


A) usually more confident in their knowledge.
B) more likely to undertake external search.
C) less resistant to changing their opinions.
D) A and C
E) A, B, and C

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q74: The need to possess is a characteristic

Q75: Which of the following is not a

Q76: A company's success in achieving the positioning

Q77: What consumers know about the goals and

Q78: Companies often try to motivate buying by

Q80: What are physiological needs?

Q81: Which of the following statements about using

Q82: Unlike human beings, brands are not capable

Q83: Fortunately, all brand associations are equally linked

Q84: Most consumers who initially buy products with