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    Consumer Behavior
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    Exam 2: Creating Marketing Strategies for Customer-Centric Organizations
  5. Question
    The Degree to Which a Market Can Be Reached Is
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The Degree to Which a Market Can Be Reached Is

Question 6

Question 6

Multiple Choice

The degree to which a market can be reached is called:


A) Measurability
B) Marketability
C) Accessibility
D) Substantiality
E) Congruency

Correct Answer:

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