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____ Refers to the Activities Leading Up to and Including

Question 28

Multiple Choice

____ refers to the activities leading up to and including the purchase or receipt of a product while ____ refers to how, where, when, and under what circumstances consumers use products.


A) Acquiring; expend
B) Purchase; utilize
C) Selecting; using
D) Obtaining: consuming
E) None of the above.

Correct Answer:

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