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    Exam 7: Building a Connector List
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    The Number of Times a Member of a Target Market
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The Number of Times a Member of a Target Market

Question 1

Question 1

Multiple Choice

The number of times a member of a target market is exposed to a medium in a given span of time is commonly known as


A) reach.
B) frequency.
C) continuity.
D) return on investment.
E) syndication.

Correct Answer:

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