Matching -Making Customer Satisfaction the Focus of the Business

Multiple Choice

Matching
-Making customer satisfaction the focus of the business

A) creation of customer value
B) marketing concept
C) personal selling
D) consultative-style selling
E) product positioning
F) transactional selling
G) part of one's personal selling philosophy
H) information
I) a cluster of satisfaction
J) personal selling philosophy
K) value-added selling
L) following the marketing concept
M) marketing mix
N) partnering
O) customer relationship management