What Is the Best Definition of a Product in the "Total

Multiple Choice

What is the best definition of a product in the "total product concept"?

A) tangible goods that can be purchased to satisfy a consumer need
B) the total sum of a firm's manufacturing capability
C) all elements of the marketing mix
D) a bundle of tangible and intangible benefits that a buyer receives in exchange for money or other considerations
E) a physical item with related features that provides utility to the buyer