Multiple Choice
What key dimension should be considered when selecting which partnerships to pursue in a nonprofit's portfolio of social alliances?
A) what will it cost the nonprofit to grow the relationship
B) Show how the corporation will benefit in terms of the nonprofit's strategic and tactical interests
C) Have ventures yield economic resources
D) Take risks and have a large number of "low-potential" partnerships because one could really pay off at a low investment
E) Have ventures at all three stages of the collaboration continuum.
Correct Answer:

Verified
Correct Answer:
Verified
Q3: You are a manager of a local
Q4: The Advertising Council campaign which first drew
Q5: Consumer research indicates that<br>A) national or global
Q6: The text identifies a number of forms
Q7: Research suggests that cross-sector partnerships vary on
Q9: In selecting a business partner, a nonprofit
Q10: Describe the Advertising Council and its role
Q11: Advertising agencies often donate their skills to
Q12: For the nonprofit organization, cause-related marketing or
Q13: To develop a good cross-sector alliance strategy,