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In Negotiations, Why Is It Important to Distinguish Needs from Goals

Question 37

Multiple Choice

In negotiations, why is it important to distinguish needs from goals?


A) Successful negotiators focus on needs and ignore goals.
B) It is not important, needs and goals are the same.
C) Parties generally only share information on their needs.
D) Specific needs can often be satisfied by different goals.
E) Needs cannot be satisfied through negotiations.

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