Multiple Choice
Relationship marketing has 3 basic features. Which of the following is not one of them?
A) Relational databases
B) Data silos
C) Integrated marketing communications
D) Dialogue
E) None are features.
Correct Answer:

Verified
Correct Answer:
Verified
Related Questions
Q1: Which term refers to a partner's belief
Q2: Explain what is meant: Transactional marketing is
Q3: Agree or disagree and explain: The CCC
Q4: Marketers have extended their CRM techniques to
Q5: Before CRM, most marketers focused on the
Q7: Sheth and Parvatiyar claim that relationship marketing
Q8: Jim Barnes arrays company-customer relationships on a
Q9: Reinartz and Kumar provide a typology of
Q10: Len Berry argues that there are three
Q11: Most companies have both transactional and relational