Multiple Choice
Which of the following is a major criticism of the SERVQUAL scale?
A) short questionnaire
B) validity of the five service quality dimensions
C) does not predict consumer purchase intention
D) contact personnel
E) none of the above
Correct Answer:
Verified
Correct Answer:
Verified
Related Questions
Q1: Which of the following is NOT a
Q2: Which of the following statements is correct?<br>A)
Q4: The difference between management perceptions of customer
Q5: The SERVQUAL dimension that measures consumer views
Q6: The _ occurs between the actual performance
Q7: Which of the following statements pertaining to