Tony Wanted to Buy a Pair of Binoculars, but Not

Multiple Choice

Tony wanted to buy a pair of binoculars, but not just any brand. He wanted to buy a pair of Steiner Nighthunters, just like the pair he had learned about in his newest copy of Peter's Hunt Magazine. He had to visit five different sporting goods stores before he found this brand. For Tony, the Steiner Nighthunter is an example of a(n) ________.

A) specialty product
B) staple
C) shopping product
D) convenience product
E) unsought product