The Concentration of Wealth in a Handful of Industrialized Countries

Multiple Choice

The concentration of wealth in a handful of industrialized countries has significant implications for global marketers. After segmenting in terms of a single demographic variable-income- a company can reach the most affluent markets which does not include:

A) half of the EU nations
B) all of North America
C) Canada and Mexico
D) 90 percent of the world's population
E) Japan.