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  3. Study Set
    Principles of Marketing Study Set 1
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    Exam 5: Buyer Behaviour: Understanding Consumer and Business Buyers
  5. Question
    ________ Is (Are)the Most Basic Cause(s)of a Person's Wants and Behaviour
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________ Is (Are)the Most Basic Cause(s)of a Person's Wants and Behaviour

Question 17

Question 17

Multiple Choice

________ is (are) the most basic cause(s) of a person's wants and behaviour.


A) Culture
B) Brand personality
C) Cognitive dissonance
D) Social factors
E) Selective perception

Correct Answer:

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