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    Principles of Marketing Study Set 1
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    Exam 5: Buyer Behaviour: Understanding Consumer and Business Buyers
  5. Question
    Opinion Leaders Are Sometimes Referred to as ________
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Opinion Leaders Are Sometimes Referred to as ________

Question 27

Question 27

Multiple Choice

Opinion leaders are sometimes referred to as ________.


A) the influentials or leading adopters
B) the networked individuals
C) the middle class
D) buzz marketers
E) aspirational individuals

Correct Answer:

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