Niche Marketing Offers Smaller Companies the Opportunity to Compete by Focusing

Multiple Choice

Niche marketing offers smaller companies the opportunity to compete by focusing their limited resources on serving niches that may be ________ or ________ larger companies.

A) unimportant to;desired by
B) unimportant to;overlooked by
C) too large;undesirable to
D) unknown by;desired by
E) disappointed by;geographically far from