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When Easy-Off Oven Cleaner Replaced the Harsh Chemical Smell of the Cleaner

Question 5

Multiple Choice

When Easy-Off oven cleaner replaced the harsh chemical smell of the cleaner with a fresh lemon fragrance,the Easy-Off manufacturer ________.


A) used a repositioning strategy
B) introduced a new-product line
C) added to an existing product line
D) improved an existing product
E) used a market diversification strategy

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