'Prospecting' Is the Step in the Selling Process in Which

Multiple Choice

'Prospecting' is the step in the selling process in which the salesperson ________.

A) meets the customer for the first time
B) learns as much as possible about a prospective customer before making a sales call
C) identifies qualified potential customers
D) tells the product's 'value story' to the customer
E) clarifies and overcomes customer objections to buying