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    Exam 2: Developing Successful Organizational and Marketing Strategies
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    ________ Argued That Senior Managers of 20th Century American Railroads
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________ Argued That Senior Managers of 20th Century American Railroads

Question 248

Question 248

Multiple Choice

________ argued that senior managers of 20th century American railroads defined their business too narrowly,thus failing to create strategies to compete with airlines,barges,pipelines,and trucks.


A) Earl Bakken
B) Mark Zuckerberg
C) Reed Hastings
D) Theodore Levitt
E) Steve Jobs

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