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    Exam 8: Marketing Research: From Customer Insights to Actions
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    Offering a Product for Sale in a Small Geographic Area
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Offering a Product for Sale in a Small Geographic Area

Question 214

Question 214

Multiple Choice

Offering a product for sale in a small geographic area to help evaluate potential market actions is called a(n)


A) micro market.
B) test market.
C) experimental market.
D) simulated market.
E) trial market.

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