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  2. Topic
    Business
  3. Study Set
    Advertising and Promotion
  4. Exam
    Exam 2: The Structure of the Advertising and Promotion Industry: Advertisers, Agencies, Media, and Support Organizations
  5. Question
    Media Specialists Can Typically Acquire Media Time and Space at Lower
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Media Specialists Can Typically Acquire Media Time and Space at Lower

Question 18

Question 18

True/False

Media specialists can typically acquire media time and space at lower costs than an agency can.

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