Multiple Choice
Blush Clinique, a makeup company based in New York, introduces a range of cream-based lipsticks. It puts up booths in all the high-end malls of the city where it allows the visitors to sample the new products. In the context of product adoption and diffusion, Blush Clinique illustrates the characteristic of:
A) observability.
B) compatibility.
C) adaptability.
D) trialability.
Correct Answer:

Verified
Correct Answer:
Verified
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