Multiple Choice
Consumers who routinely buy from the same store because their experiences with that store have been positive over time are said to have _____.
A) inertial loyalty
B) psychological commitment
C) source commitment
D) patronage loyalty
Correct Answer:

Verified
Correct Answer:
Verified
Q64: A consumer's purchase-decision process is triggered by
Q65: Which of the following is a cost
Q66: Which of the following is a social
Q67: What is the difference between a culture
Q68: Which of the following statements is true
Q70: In a compensatory approach,consumers evaluate alternative brands
Q71: What kind of a model was developed
Q72: Most consumers think a product or service
Q73: High-involvement purchases involve goods or services that
Q74: Comparative advertising helps in lowering the ratings