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    Exam 8: The Buying Process and Buyer Behaviour
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    Stewart Likes to Try Different Brands of Beer
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Stewart Likes to Try Different Brands of Beer

Question 24

Question 24

Multiple Choice

Stewart likes to try different brands of beer.This is referred to as:


A) brand involvement.
B) consumer dissatisfaction.
C) cognitive dissonance behavior.
D) variety-seeking buying behavior.
E) emotional buying behavior.

Correct Answer:

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