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    Exam 7: Segmenting, targeting, and Positioning
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    Business Marketers Focus on Four Broad Market Segments
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Business Marketers Focus on Four Broad Market Segments

Question 184

Question 184

Multiple Choice

Business marketers focus on four broad market segments.Which of the following is NOT one of those segments?


A) institutions
B) producers
C) households
D) governments

Correct Answer:

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