Multiple Choice
A European dairy,which is famous for its rich ice creams,has introduced basil-,tomato-,fennel-,and oregano-flavoured ice creams.
-Refer to Ice Cream.In the process of developing these new flavours,the dairy surveyed world-famous chefs to determine which non-traditional flavours had the greatest level of marketability.This survey would have happened during which stage of the product development process?
A) concept testing
B) brainstorming
C) basic research
D) idea screening
Correct Answer:
Verified
Correct Answer:
Verified
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