What Is the Main Goal of the Global Product Development

Multiple Choice

What is the main goal of the global product development process?

A) to come up with a single standard product or product line suitable for all global markets
B) to develop every product for potential worldwide distribution and adaptation to other countries
C) to come up with new-product ideas in North America and use global markets as test markets
D) to repeat the steps in the process with marketing teams in each and every foreign country targeted