The Same Timex, Seiko, and Citizen Wristwatches You Buy in North

Multiple Choice

The same Timex, Seiko, and Citizen wristwatches you buy in North America can be purchased around the world. Why is there is no difference in a watch purchased in Russia, in Mexico, or in Singapore?

A) The manufacturers of these watches use an ethnocentric strategy.
B) The manufacturers of these watches use a global marketing standardization approach.
C) The manufacturers of these watches use a synergistic approach to globalization.
D) The manufacturers of these watches use a cultural marketing strategy.