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  3. Study Set
    Principles of Marketing
  4. Exam
    Exam 5: Consumer Markets and Buyer Behavior
  5. Question
    ________ Is a Person's Pattern of Living as Expressed in His/her
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________ Is a Person's Pattern of Living as Expressed in His/her

Question 10

Question 10

Multiple Choice

________ is a person's pattern of living as expressed in his/her psychographics, and it includes the individual's activities, interests, and opinions.


A) Personality
B) Culture
C) Lifestyle
D) Motive
E) Social class

Correct Answer:

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