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    Principles of Marketing
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    Exam 7: Customer Value-Driven Marketing Strategy: Creating Value for Target Customers
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    Stores Such as Walmart, Best Buy, PetSmart, David's Bridal, and DSW
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Stores Such as Walmart, Best Buy, PetSmart, David's Bridal, and DSW

Question 35

Question 35

Multiple Choice

Stores such as Walmart, Best Buy, PetSmart, David's Bridal, and DSW Shoes use ________ positioning.


A) more for the same
B) more for less
C) same for less
D) less for much less
E) more for more

Correct Answer:

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